Brief:  We were tasked by Square Enix to consult and assist in getting a major recording artist to cover Ben E King’s ‘Stand By Me’ for Final Fantasy XV.

Solution:  We worked closely with both Japanese and US teams to secure Florence & The Machine and helped with licensing the relevant rights for usage of the original underlying copyright.  We continue to work on the campaign as it evolves.

Results:  The campaign launched and there are several trailers that feature the bespoke cover version that was created, racking up millions of views and a great deal of media attention.