In this captivating interview, Concord sync execs Brooke Primont and Adam Gardiner dive into the dynamic world of sync and its ever-changing landscape. With Primont leading Concord Music Publishing's worldwide sync team and Gardiner bringing his expertise as the Senior Vice President of International Sync, they provide insights into the current state of the sync market in 2023 and unveil the secrets behind Concord's tremendous success. From the impact of the writer's strike to the rise of artificial intelligence and the opportunities in the Metaverse, this article promises to take you on an exciting journey through the thriving realm of sync.
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